|
GOLDEN TRUMPET AWARDS
50th
Anniversary of the Golden Trumpet Awards
The Publicity Club of Chicago invites you to
enter the 2009 Golden Trumpet Awards — the most
prestigious awards program in the Midwest honoring
distinguished individual achievement of public relations
and communications. These coveted awards are presented
for excellence in planning, creativity and execution.
This year, we add a new top-winner category:
Brand Builder.
Deadline for entries is February
16, 2009.
Get all the
information and download the official 2009 Call
for Entries...
FREE Seminar: How to Win a Golden Trumpet
Learn more and register online
UPCOMING PROGRAM
Wednesday, Jan. 14, 2009
"The Value of PR and Brand Planning"
Join us as we explore the critical issue of public
relations as a valuable component of brand planning
and how brand planning provides another direction
for public relations in the marketing communications
process.
Prior to our program will be the inaugural presention
of our newest Trumpet Award -- The Brand Builder
Award --to Illinois Institute of Technology for
its 2008 Golden Trumpet Award-winning entry "Building
Brand Equiity." As a reflection of the vital role
that public relations plays in advancing a brand,
this new Trumpet award will be honored in years
to come as one of the top four awards celebrated
at our annual Trumpet Awards.
Panelists
-
Jack Trytten
PR & Branding
Consultant / Author
"When Marketing
Fails"
- Kristine
Pasto
Director of Marketing
Illinois Institute of
Technology
Register online...
EXECUTIVE ROUNDTABLE
Thursday, Jan. 22, 2009
Corporate Confidence/Ethics: How PR Helps
Learn
more and register online...
EDUCATION SERIES
PCC Takes You Back to School
The 2009 Education Series will cover essential
components of the modern PR toolkit for crisis communications,
events, media relations and measurement. Sessions
are held four Tuesdays in February.
Learn more and
register online...
PAST PROGRAMS
Healthcare Outlets Prescribe Best Ways to Work
with Them

Matthew Weinstock (from left),
Jean DerGurahian, Diane Dungey, Emily Berry and
Katharin Czink. Photo by Ted Lacey.
Whether it is hospital and healthcare systems
mergers and acquisitions, medical advances, or the
impact of the economy on healthcare delivery, these
topics remain in the forefront of the news. To help
provide an idea of where PR can contribute to healthcare
coverage, the Publicity Club of Chicago meeting
on December 3, featured five representatives from
both consumer and trade medical/health publications
to help PR professionals better understand what
they are covering and how to approach them.
Read the report by
By Sue Masaracchia-Roberts...
PCC Panel Proposes That Communicating Bad News
Requires Good Public Relations Skills

Dan Miller (from left), Brett
Chase, Mack Reynolds and Luis Diaz-Perez. Photo
by Ted Lacey.
Bad things sometimes happen to good companies,
so it is up to public relations professionals to
communicate bad news in such a way as to minimize
the long –term damage to the reputation of the organization.
A panel of experts addressed this topic during the
November meeting of the Publicity Club of Chicago,
which was entitled ”Communicating Bad News: Planning
and Executing a Solid Message.”
Read the article by
David Brimm
CAREERS
Need a Job? Offering a Job?
PCC's "Jobs in P.R." mailing list was created
with you in mind. It's a "discussion" list; any
member of the list may post a message to the list,
announcing an open position or letting your colleagues
know you're available for job offers. (Read
the full story and learn how to sign up...)
MEMBERSHIP
Membership Application
Chicago public relations practitioners are joining
PCC in droves. We've redone our membership application
to make the options clearer. (Learn
more about PCC membership...)
OUR WEB SITE
The PCC Web site is designed and maintained by
Jonathan Lehrer Communications, Inc.,
a
Chicago
PR and Internet marketing firm. |