2013 Gold Trumpet Winnners

Our con­grat­u­la­tions to these recip­i­ents of 2013 Golden Trum­pet Awards for dis­tin­guished achieve­ment in each of the fol­low­ing cat­e­gories of practice:

Com­mu­nity Relations
Wel­com­ing Jour­nal­ists with ChicagoStories.org Com­mu­nity Media Workshop
GM: Engag­ing through Grass­roots Communications Gen­eral Motors and MSL Chicago
Gift of Hope’s World Record Gift of Hope and The San Jose Group
Calo­ries Count at McDonald’s Nationwide Golin­Har­ris
World Sum­mit of Nobel Peace Laureates Jas­culca Ter­man & Associates
Sum­mer Brain Games Museum of Sci­ence and Industry Chicago and Pub­lic Com­mu­ni­ca­tions Inc.
Repo­si­tion­ing Choco­late Milk as a Post-Exercise Recov­ery Drink Weber Shand­wick, MilkPEP
Trans­form­ing Health­care in Cook County Zeno Group
Insti­tu­tional
DVU: Build­ing THE Career University DeVry Uni­ver­sity and MSL Chicago
Mer­ial HEARTGARD 12.12.12 Campaign Edel­man
One Schnei­der Elec­tric PR Campaign Schnei­der Elec­tric with Text100
The Ancona School– The Genius of Children Turner + Cun­niff & The Ancona School
Spe­cial Events & Observances
Mars Curios­ity Land­ing Party Adler Planetarium/Big Splash Pub­lic Relations
Tran­sit of Venus Adler Planetarium/Big Splash Pub­lic Relations
Revi­tal­iz­ing AFC’s AIDS Run & Walk Chicago AIDS Foun­da­tion of Chicago
Chicago Marathon Runs Through Chicago Bank of Amer­ica Chicago Marathon and Team­Works Media
The Chicago Light­house Expands North The Chicago Lighthouse
Edel­man 60 3 Sum­mer of Service Edel­man
World Record-Breaking Organ Dona­tion Outreach Gift of Hope Organ & Tis­sue Donor Network
Golden Apple Sur­prise Visits Golden Apple and The Har­bin­ger Group
Lit­tle City’s Hot Choco­late Walk Lit­tle City Foundation
Walk, Run, Defeat Lung Cancer National Lung Can­cer Part­ner­ship and Pub­lic Com­mu­ni­ca­tions Inc.
Go Orange: Hunger Aware­ness Day! North­ern Illi­nois Food Bank
Del Frisco’s Steaks Out Chicago Zap­wa­ter Communications
Zurich: 100 Years Insur­ing America Zurich Insur­ance and MSL Chicago
Inter­nal Communications
Kel­logg Com­pany Ignites Olympic Spirit Ketchum Change
Gov­ern­ment Affairs
Ele­vat­ing a Chicago Icon ASGK Pub­lic Strategies
Leu­ca­dia: Secur­ing a Guber­na­tional Veto Mac Strate­gies Group
No Chicago Landfills Res­olute Consulting
Issues Man­age­ment
Path­way to Finan­cial Success Dis­cover Finan­cial Ser­vices and Burson-Marsteller
First Alert’s CO Leg­is­la­tion Campaign First Alert, L.C. Williams and Asso­ciates, and News­Mark, Inc.
Cri­sis Pub­lic Relations
Suc­cess­fully Man­ag­ing Real-World Crises Res­olute Consulting
Mar­ket­ing — Branding
UpShot Solu­tion: Upstag­ing the Competition LBP Man­u­fac­tur­ing and MSLGROUP
Hab­er­dash: The Brand to Follow Zap­wa­ter Communications
The TieBar: Fit to be Tied Zap­wa­ter Communications
Mar­ket­ing — Food and Beverage
Label Super­mar­ket Superstars BIGfron­tier Com­mu­ni­ca­tions Group
Ziploc® Launches Great Amer­i­can FreshOver™ Edel­man on Behalf of SC Johnson
Pop-Tarts Crazy Good Summer Kellogg’s Pop-Tarts with krispr communications
Ele­vat­ing Milk’s Role at Breakfast Weber Shand­wick with the Milk Proces­sor Edu­ca­tion Pro­gram (MilkPEP)
Mar­ket­ing — Health
Mazola Sets a Heart-Healthier Table Mazola and MSL Chicago
Slim-Fast Vows to WOW! Slim-Fast and GolinHarris
Mar­ket­ing — Lifestyle
The Pull-Ups Potty Dance! Edel­man
From Freezer to Fash­ion Runway MAGNUM Ice Cream and GolinHarris
LaCasa Stu­dent Housing Pur­ple Group and The Res­ur­rec­tion Project
Inter­na­tional Pub­lic Relations
Sav­ing Serengeti by Erad­i­cat­ing Rabies Lin­coln Park Zoo
End Polio Now Rotary Inter­na­tional
Social Media — Sin­gle PR Event or Promotion
Black Fri­day Cof­fee Break Seattle’s Best Cof­fee & Zeno Group
Social Media — Websites
Social Media — Campaign
Brochures, Book­lets or Books
2013–14 CPS High School Guide Cul­tural Com­mu­ni­ca­tions, LLC & Chicago Pub­lic Schools
Fol­lett Addresses the Dig­i­tal Transition Fol­lett Higher Edu­ca­tion Group and CCW
What’s Next Illi­nois Insti­tute of Technology
Cre­at­ing a Cam­paign for Elephants Pub­lic Com­mu­ni­ca­tions Inc. & Ore­gon Zoo Foundation
Newsletters/Magazines
Employee Newslet­ter Redesign: Mid­west Headlines Mid­west Region Cor­po­rate Relations
Cor­po­rate and/or Annual Reports
OCC 2011 Annual Report OCC
Non-Profit Annual Reports
The Adler School 2012 Annual Report Adler School of Pro­fes­sional Psychology
Video News Releases & Video Features
Traf­fic Safety Coali­tion Pub­lic Aware­ness Cam­paign on the Dan­gers of Red Light Running Res­olute Consulting
Fea­ture Stories
Today Show Spot­lights Shedd Aquarium Shedd Aquar­ium and Pub­lic Com­mu­ni­ca­tions Inc.
Tie the Knot for Equality Zap­wa­ter Communications
Elec­tronic Press Kit
Mum­mies on a Budget The Field Museum